DivX has announced the launch of Internet TV platform ‘DivX TV‘ on January 6. DivX TV is an Internet TV platform that allows access to online media content delivered directly to any connected device.
DivX TV avoids a dedicated box or a PC with speed and performance and a broad content line-up supports any kind of Internet-connected consumer electronics device that includes:
- Blu-ray players
- Digital televisions
- Gaming consoles
- Multimedia storage devices
- Pay-tv operators set-top devices and
- Mobile phones
DivX video allows consumers to stream their digital media contents and also offers full playback of a variety of video formats.
LG Electronics has been licensed to use the DivX TV platform for upcoming Blu-ray Disc players and home theater systems.
DivX TV platform will deliver online content that include Internet video, premium movies, music channels, social networking services and photo-sharing sites. DivX TV’s content sources launch partners and channels include:
- Associated Press
- Blip.tv
- Break
- CNET
- Roxio CinemaNow
- Dailymotion
- Diggnation
- Pandora
- Picasa
- Revision 3
- Rhapsody
- TED
- Tekzilla
- The Street.com
- VBS.TV
Norm Bogen, Vice President of Digital Entertainment Research at In-Stat, said “Many consumers today are looking for a way to enjoy Internet video on their TVs but they don’t want to have to connect their PC or buy a separate box to make that happen. DivX has deep relationships with both consumer electronics companies and Hollywood studios, which puts them in a strong position to offer a comprehensive Internet TV solution that can be built into connected devices at the chip level from any CE company.”
“The launch of DivX TV creates new future revenue opportunities for DivX and deepens our relationships with our OEM partners. Leveraging our strong global brand, we will further invest in marketing and additional product development resources in 2010 in order to capitalize on this emerging market opportunity for our business” stated Dan Halvorson, Chief Financial Officer and Executive Vice President, Operations for DivX.
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