Cablevision has launched ‘iO Search’ a new search interactive TV application to its customers ate no additional charge. This new application helps subscribers to search for programming, both on linear TV channels and VOD.
Cablevision’s iO Search allows customers to use a virtual keypad to enter in search terms and find programming based on a show’s title, genre, performers, network or other attributes. Cablevision claims that the service is fast, and says that results are displayed beginning with the first character entered, and then refined as the customer inputs
additional information.
Gary Schanman, Cablevision’s SVP of video product management, said, “This is a significant free enhancement to our digital cable service that we believe will be enormously popular with our customers, especially in today’s environment, with hundreds of channels and thousands of VOD titles available at all times. We want to improve the television viewing
experience by helping our customers navigate through the enormous amount of choice and diversity of programming they enjoy today, and iO Search is a powerful tool that will make it easier for our customers to find what they’re looking for and discover new content in the process.”
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